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Improving the Visibility and Use of Digital Repositories through SEO: A LITA Guide (Lita Guides)

Kenning Arlitsch, Patrick OBrien




[PDF.vy77] Improving the Visibility and Use of Digital Repositories through SEO: A LITA Guide (Lita Guides)

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 | #3536831 in Books |  ALA Neal-Schuman |  2013-02-07 | Original language:English | PDF # 1 |  9.02 x.30 x5.98l,.40 | File type: PDF | 136 pages

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||1 of 1 people found the following review helpful.| Breaking New Frontiers|By OB|Breaks new frontiers and is very easy to read, plus it makes sense. It explains why things work and don't work.|0 of 0 people found the following review helpful.| understood and value easily extracted from this body of work|By Corey A.|Powerful insight that helps to connect all the dots behind the s|About the Author|Kenning Arlitsch is the dean of the library at Montana State University. Prior to his current position he was the associate dean for information technology services at the University of Utah s J. Willard Marriott Library. He is the founde

Recent OCLC surveys show that less than 2 percent of library users begin their search on a library website, which is why search engine optimization (SEO) is so crucial. A strong SEO strategy can dramatically increase visitation and maximize the digital library investment. But since library and archive SEO efforts are often an afterthought, they can be unproductive. SEO managed by a few technically knowledgeable people deep in the organization are usually ineffective and ...

You can specify the type of files you want, for your gadget.Improving the Visibility and Use of Digital Repositories through SEO: A LITA Guide (Lita Guides)   |  Kenning Arlitsch, Patrick OBrien. A good, fresh read, highly recommended.

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