[PDF.01cy] Marissa Mayer and the Fight to Save Yahoo!

Marissa Mayer and the Fight to Save Yahoo!

[PDF.du87] Marissa Mayer and the Fight to Save Yahoo!

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 | #641596 in Books |  2015-01-06 |  2015-01-06 | Original language:English | PDF # 1 |  9.50 x1.25 x6.50l,.0 | File type: PDF | 368 pages

 | In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors | Loeb then bought a 5% stake and began a shareholder activist campaign that would cost the jobs of three CEOs before he finally settled on Google's golden girl Mayer to unlock the value lurking in the company | As Mayer began to remake Yahoo from a content company to a tech company, an internal civil war erupted | This riveting book captures Mayer's rise and Yahoo's missteps as a dramatic illustration of what it takes to grab the brass ring in Silicon Valley | It reveals whether it is possible for a big lumbering tech company to stay relevant in today's rapidly changing business landscape.

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||14 of 14 people found the following review helpful.| Real page turner|By Alan Williamson|This book, contrary to the title, is not all about Mayer and her fight to save Yahoo. It is instead a history of Yahoo, the many board room drama’s it has faced, the near misses and numerous hits. There is a number of chapters focusing on Mayer at Google and how she rose up through the ranks there.

The book is fast paced| |The New York Times says the book is "a lot of fun to read" and "an impressive feat."The New York Times also writes, "As Nicholas Carlson demonstrates in MARISSA MAYER AND THE FIGHT TO SAVE YAHOO!, a vivid account of her vertiginous

A page-turning narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38.

When Yahoo hired star Google executive Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California headquarters. On them there was Mayer's face and one word: HOPE. But one year later, Mayer sat in front of those same employees i...

You easily download any file type for your device.Marissa Mayer and the Fight to Save Yahoo!   |  Nicholas Carlson. A good, fresh read, highly recommended.

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