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| #370009 in Books | St. Martin's Press | 2012-09-04 | 2012-09-04 | Original language:English | PDF # 1 | 8.50 x.69 x5.50l,.58 | File type: PDF | 240 pages | ||11 of 11 people found the following review helpful.| Real-world truth|By J. Hackett|I'm embarrassed to say how many books by "social media experts" I've bought in the last several years and how many hours I've wasted listening to podcasts by the get-rich-quick-online and Cyber Hipster class. But I can attest to their all being full of crap, as Mendelson says. I've lost count of the number of online-business ideas I've tried and|||“B.J. isn't saying that all social media is worthless--he's saying far too much of the chatter and hype about it is. Read this book to hear from someone who actually knows what they're talking about.” ―Ryan Holiday, bestselling author of Trus
A provocative look at social media that dispels the hype and tells you all you need to know about using the Web to expand your business
If you listen to the pundits, Internet gurus, marketing consultants, and even the mainstream media, you could think social media was the second coming. When it comes to business, they declare that it's revolutionizing advertising, PR, customer relations―everything. And they all agree: it is here to stay...
You can specify the type of files you want, for your device.Social Media Is Bullshit | B. J. Mendelson. Which are the reasons I like to read books. Great story by a great author.
