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A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences Across Multiple Platforms (Business Books)

Andrea Phillips




[PDF.jy30] A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences Across Multiple Platforms (Business Books)

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 | #323770 in Books |  McGraw-Hill |  2012-06-21 | Original language:English | PDF # 1 |  9.20 x1.00 x7.50l,1.55 | File type: PDF | 288 pages

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||0 of 0 people found the following review helpful.| Five Stars|By karoon nititham|great|0 of 0 people found the following review helpful.| For those unafraid to move ahead of others in the race|By MJ Brewer|This is a terrific book for up-and-coming authors who insist on changing with the times. Andreas clearly defines the reasoning for the rise in transmedia, as well as giving s|About the Author|Andrea Phillips is a transmedia writer and game designer who has worked on award-winning projects for clients such as HBO, Sony Pictures, and Channel 4 Education, plus original projects like Perplex City, Thomas Dolb

The First How-To Strategy Guide to Transmedia Storytelling

“Phillips’s book is a powerful tool for anyone who wants to make a career for him- or herself within the world of transmedia. Through her guidance, the reader is able to understand the fundamentals of transmedia and the power it can have when used with a compelling and strong story."
―David Gale, Executive Vice President, MTV Cross Media

“Transmedia storytel...

You easily download any file type for your gadget.A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences Across Multiple Platforms (Business Books)   |  Andrea Phillips.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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