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International Consumer Behaviour in E-Commerce: Online Auction Web Site Acceptance in New Zealand and Germany

Stefan Bodenburg




[PDF.xy89] International Consumer Behaviour in E-Commerce: Online Auction Web Site Acceptance in New Zealand and Germany

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 |  2010-02-09 | Original language:English |  8.35 x.91 x6.06l, | File type: PDF | 268 pages

||1 of 1 people found the following review helpful.| International Consumer Behaviour in E-Commerce - a valuable empirical study!|By Dr. Walt C. Logan|This textbook contains a very good empirical cross-cultural study on international consumer behavior. Behavioral differences between online consumers from Germany and New Zealand are very well presented. The study's implications are not only valuable for researcher in the field of

You easily download any file type for your device.International Consumer Behaviour in E-Commerce: Online Auction Web Site Acceptance in New Zealand and Germany   |  Stefan Bodenburg. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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